The right way to unsubscribe

See why your newsletter’s unsubscribe link doesn’t cancel a member’s Memberful subscription, and learn the right way to handle email opt-outs and cancellations.

We strongly recommend that you add a Memberful account link to your email newsletters so your members can easily access and manage their profile, subscriptions, and credit card details.

https://ACCOUNT-URL.memberful.com/account

Replace ACCOUNT-URL with your actual Account URL subdomain, which can be found in your Memberful dashboard via Website → Settings.

Get an unsubscribed member back on your list

If you have a paying member who previously unsubscribed from your list but wants to receive members-only emails again, follow the instructions below from your email newsletter provider.

Campaign Monitor

If a member mistakenly clicks Campaign Monitor’s unsubscribe link and you want them to receive emails again, remove them from the suppression list and reactivate the subscriber.

Kit

If a member mistakenly clicks the Kit unsubscribe link and you want them to receive emails again, you’ll need to contact the Kit support team to resubscribe them.

Drip

If a paying member mistakenly clicks the Drip unsubscribe link and you want them to receive emails again, they’ll need to re-subscribe via a Drip form.

Klaviyo

If a member mistakenly clicks the Klaviyo unsubscribe link and you want them to receive emails again, they’ll need to fill out a Klaviyo signup form or subscribe page, or upload a CSV file with email consent.

Mailchimp

If a member mistakenly clicks the Mailchimp unsubscribe link and you want them to receive emails again, they’ll need to re-subscribe via a Mailchimp form.

MailerLite

If a member mistakenly clicks the MailerLite unsubscribe link and you want them to receive emails again, you’ll need to get documented permission to resubscribe them.

Sailthru

If a member mistakenly clicks the Sailthru unsubscribe link and you want them to receive emails again, they’ll need to re-subscribe via a Sailthru hosted page.